Strategy
From Wikipractice
Introduction
The strategy is a set of means to reach a precise purpose. It gives a direction and a sense to the organization. It creates the necessary unity to reach the aimed objectives. If the strategy is non-existent, vague, complex, unknown, misunderstood, the organization risks to go to all the directions and to be not successful.
So that the organization is successful, the strategy must be clear, precise, targeted strictly and expressed clearly. It doesn't matter the strategy, that it aims at a growth of the company, a decline of the prices, an improvement of products or a very good service to the clientele, this one will be effective if it is defined in a precise way according to the external environment, the needs of the customers and the capacities of the organization.
It must be clearly communicated to the employees, to the customers, to the partners and to the investors, and included well by these. Furthermore, it is imperative that the strategy is simple and realistic as for the possibilities whether it is implemented. Finally, she has to be constantly and minutely adapted according to the changes in the external environment.
Bests practices
- Elaborate a strictly targeted strategy and clearly expressed
- Form a high-level multidisciplinary team to develop the strategy
- Emphasize the strategy rather than the economic planning
- Make the distinction between the strategy and the economic planning
- Insist on the quality and not on the quantity
- Stimulate the strategic reflection
- Estimate the opportunities and the threats of the external environment as well as the forces and the weaknesses of the internal environment
- Define the vision, the mission and the values of the organization
- Develop the long-term strategy
- Adapt the practices of management according to the modifications of the strategy
- Assure that the organizational structure supports the strategy
- Add new so necessary resources
